Principles of Marketing | Kavita Sharma (5th Ed. 2026) | Taxmann
Master the full landscape of modern marketing with Taxmann's Principles of Marketing. Authored by Sr. Prof. Kavita Sharma and Dr. Swati Aggarwal from the University of Delhi, this 5th Edition (July 2026) is designed specifically for Indian graduate and postgraduate learners.
-
✔ Real Indian Case Studies: Move beyond rote learning with cases featuring recognizable brands like Britannia, Apollo Hospitals, Patanjali, and Starbucks.
-
✔ NEP-Aligned Practical Exercises: Every chapter closes with application-oriented exercises that encourage critical analysis and debate.
-
✔ Visually Engaging: Concepts are brought to life through richly illustrated product advertisements, figures, and flow charts.
Taxmann’s Financial Accounting by Bhushan Kumar Goyal – 14th Edition 2026
Taxmann's Financial Accounting by Bhushan Kumar Goyal - 14th Edition June 2026. First, this Taxmann publication provides the exact text on fundamental bookkeeping principles and corporate reporting formats for university students. Specifically, authored by Bhushan Kumar Goyal and Dr. H.N. Tiwari, this comprehensive two-volume work details the strict rules of financial data compilation. Furthermore, this fourteenth edition updates all material to fit the newest NEP and UGCF academic structures perfectly.
Taxmann’s Auditing | B.Com. (Hons.)/B.Com | NEP/UGCF by Aruna Jha
Taxmann's Auditing | B.Com. (Hons.)/B.Com | NEP/UGCF by Aruna Jha - 3rd Edition 2026. First, this Taxmann publication provides the exact academic and operational text on contemporary verification frameworks and statutory corporate oversight in India. Specifically, authored by Dr. Aruna Jha and CA. (Dr.) Anuj Bhatia, this textbook details the strict rules for planning, executing, and reporting real audit engagements. Furthermore, this third edition fully covers the newly active NEP and UGCF academic structures for the 2026 university curriculum.
Taxmann’s Fundamentals of Financial Management by R.P. Rustagi
Taxmann's Fundamentals of Financial Management - With Excel Applications by R.P. Rustagi - 21st Edition 2026. First, this Taxmann publication provides the exact academic and practical text on the core systems of corporate financial decision-making in India. Specifically, authored by Dr. R.P. Rustagi, this book details the strict rules of financial evaluation techniques backed by integrated computer spreadsheet instructions. Furthermore, this twenty-first edition incorporates advanced syllabus modifications aligned perfectly with the newest NEP and UGCF academic structures.